Understanding the Cost of Goods: A Business Perspective
- Kerry Wood
- Mar 26
- 2 min read

When it comes to managing business finances, understanding the Cost of Goods Sold (COGS) is crucial. This financial metric represents the direct costs associated with delivering your products or services, and having a clear grasp on it can make a significant difference in your profitability.
What Is Cost of Goods?
Cost of Goods refers to the expenses that are directly tied to business operations and sales. In simple terms, these are the costs that exist only because you are generating revenue. If your business wasn’t operating, these costs wouldn’t exist.
For example, in a retail shop, COGS typically includes:
The cost of stock (inventory)
Labour directly involved in selling the product
Other business expenses, such as rent, utilities, and administrative salaries, do not fall under COGS. These are considered overhead expenses because they must be paid whether the business is operating or not.
COGS vs. Expenses: The Key Difference
It’s important to separate COGS from general expenses to gain a clearer picture of how efficiently your business is operating.
COGS: Direct costs related to sales (e.g., raw materials, direct labour, production costs)
Expenses: Indirect costs required to run the business (e.g., rent, utilities, administrative salaries)
For instance, if you own a service-based business, some of your labour costs may fall under COGS, while administrative staff salaries will sit in expenses. Understanding this distinction allows you to make more strategic financial decisions.
Why Does Cost of Goods Matter?
Better Financial Management – Accurately tracking COGS helps you understand your true profitability.
Pricing Strategy – Knowing your COGS ensures that you set prices that cover costs and generate a healthy margin.
Efficiency & Cost Control – Since COGS directly affects profit, you can explore options like outsourcing or renegotiating supplier costs to improve margins.
Leveraging Cost of Goods for Better Decision-Making
Since COGS represents costs directly tied to revenue, these are the expenses you can influence. For example:
If a tradesperson costs $10 per hour, would hiring a contractor for $8 per hour be a more cost-effective choice?
Can you negotiate better deals with suppliers to reduce material costs?
By analysing and optimising COGS, businesses can enhance their overall profitability without cutting corners on essential expenses.
Final Thoughts
While your accountant may have their own classifications for COGS, the key takeaway is that COGS should only include costs that are tied to business operations and sales. Expenses, on the other hand, remain constant regardless of revenue.
Understanding and managing COGS effectively allows business owners to make informed financial decisions, maximise profit margins, and stay competitive in their industry.
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